Alexandra Smallwood

Alexandra Smallwood

Creative based in NYC

Ali Smallwood is a creative strategist with a background that bridges business and artistry. With experience across enterprise operations, artist representation, and brand production, she brings both structure and imagination to every project. Ali has collaborated with notable brands and publications, contributing to editorial, visual storytelling, and cross-functional campaigns. Her work is grounded in authentic connection and a deep understanding of the people and stories behind the creative. She thrives at the intersection of strategy and creative execution—where ideas come to life with impact, clarity, and purpose.

Based in New York City, Ali Smallwood specializes in agency collaborations, production management, and editorial projects. With a strategic mindset and sharp attention to detail, she brings creative visions to life through high-profile shoots for leading publications and global brands.

Skilled at profiling talent and connecting across disciplines, Ali crafts authentic, impactful stories while navigating complex productions with confidence. Her strength lies in clear communication and cross-team collaboration—ensuring each project runs smoothly from concept to execution.

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